Off page SEO can be mentioned as a technique which supports a website in making improvements in its ranking on the pages of search engine. The associated factors of off page SEO work outside the area of the web pages. Website ranking factors through off-page SEO are not directly managed by website publisher. Off-page SEO works towards link building for SEO purpose. In short, we can say that it is considered a longer process and is a time consuming one. It targets to create backlinks for the client site from the sites of authority, social bookmarking as well as Social media.
A Popular Technique Used for OFF Page SEO:
Link building: It is one of the most popular ways of performing OFF page SEO optimization. The sole mission of this technique is to bring bag full of links or votes which can improve the rank of the client site against its competitors.
Some Popular Ways of Link Building Include the Following:
Blog Directories: It is just like common directories linking an entry back to the website.
Forum signatures: In this technique use of comments in many forums related to client business is done and in the signature, the site link is mentioned
Article directories: When you publish an article on the article directories, a backlink is given back to your website.
Social Media: Another popular way of building links is via engaging the website on various social media platforms like Facebook, Twitter and many more are there on the list. It is considered one of the best ways to attract traffic.
Social Bookmarking: It is another wonderful way for promoting and attracting big volume traffic to any website. To do so one needs to promote blogs on different websites like, Scoop It, Reddit, Digg, StumbleUpon and many others are there.
Guest Blogging: Blogging is one of the known and popular ways of attracting traffic by making minimum expenses. Being a guest blogger on others website you will get the scope to post comments over there. Here you will get the chance to add links in website comments section and get backlinks.